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Privacy Policy

Last updated: October 1, 2026

1. Introduction

At NavonaAI, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered cart abandonment prevention platform for eCommerce stores.

2. Information We Collect

2.1 Store Information

  • • Store name and URL
  • • Product catalog and descriptions
  • • Sales and inventory data

2.2 Shopper Interaction Data

  • • Purchase history and patterns
  • • Shopping cart activities
  • • Product browsing behavior, via the storefront pixel described on our Security page

2.3 Technical Data

  • • IP addresses
  • • Browser type and version
  • • Device information
  • • Usage statistics and analytics
  • • Cookie data (see our Cookie Policy)

2.4 E-commerce Platform Data

  • • Store configuration and settings from Shopify
  • • Order information and transaction data
  • • Cart and checkout data
  • • Store performance metrics

2.5 Analytics Data

  • • Google Analytics data (usage patterns, demographics, behavior flows)
  • • Plausible Analytics data (privacy-focused metrics)
  • • PostHog data (product analytics and session replay on navona.ai)
  • • Feature adoption and interaction metrics
  • • Performance and error tracking data
  • • Conversion and goal completion rates

NavonaAI does not request access to your Shopify customer list and does not see payment details — see our Security page for the exact access scopes we request and why.

3. How We Use Your Information

3.1 AI Training and Improvement

  • • Running abandonment prediction for your store specifically, tuning to your own visitors as it accumulates data
  • • Optimizing cart abandonment prediction accuracy

3.2 Service Delivery

  • • Responding to your support emails
  • • Implementing cart abandonment prevention
  • • Presenting on-site offers to shoppers who are about to abandon a cart

3.3 Analytics and Improvement

  • • Analyzing service performance
  • • Generating business insights
  • • Improving user experience
  • • Developing new features

3.4 Platform Integration

  • • Connecting with your Shopify store
  • • Installing the storefront web pixel and app-embed block
  • • Creating and managing the Shopify discount codes you configure

4. Data Protection

We implement security measures to protect your data, including:

  • • Your Shopify access token is encrypted with AES-256-GCM before storage, never stored, logged, or transmitted in plain text (see our Security page)
  • • HTTPS/TLS encryption for data in transit
  • • Access controls and authentication
  • • Regular security audits and updates
  • • Employee training on data protection

5. Data Sharing and Third Parties

We may share your information with:

  • • Service providers who assist in our operations
  • • Analytics partners to improve our services
  • • Legal authorities when required by law

We do not sell your personal data to third parties.

6. AI Data Processing

Our AI systems process data to:

  • • Predict cart abandonment risks
  • • Identify abandonment prevention opportunities
  • • Determine which on-site offer to present

All AI processing is performed in compliance with applicable data protection regulations.

7. Your Rights

You have the right to:

  • • Access your personal data
  • • Correct inaccurate data
  • • Request data deletion
  • • Restrict data processing
  • • Export your data
  • • Object to data processing

8. Data Retention

We retain your data for as long as necessary to:

  • • Provide our services
  • • Comply with legal obligations
  • • Resolve disputes
  • • Enforce our agreements

9. International Data Transfers

We may transfer data internationally. When we do, we ensure appropriate safeguards are in place to protect your information and comply with applicable data protection laws.

10. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of any material changes via email or through our service.

11. Contact Us

For any questions about this Privacy Policy, please contact us at: